The holidays are a festive and cheerful time for many, with the calendar full of parties, feasts, and general merriment. But even in Longmont, we have some neighbors for whom this holiday season might not be as easily joyful. This reality provides our community with an opportunity to show gratitude and kindness by supporting others. Whether it’s our seniors, our troops, or others in need, Longmont businesses are devoted to creating a positive holiday experience for everyone in our community and also providing customers and clients with ways to give back this season.
Hover Senior Living takes a community-focused approach year-round, and that becomes especially true in the holiday months. “Hover is a place to call home, where you can live a life worth living, in a forward-thinking and thriving community, living within your peer groups, building relationships and making life happen,” says campus community relations director Lisa Bryant.
Residents at Hover Senior Living will be preparing Christmas cards to express their gratitude to partners, family and friends. The community will also host a Holiday Open House with music and food as well as a food drive during November to support those in need of nourishment. Drop off canned goods and nonperishable food items at Hover through November 27 to participate in the food drive.
The month of November is also Hover’s Season for Seniors campaign, during which you can take a snapshot or video of how your community supports seniors for a chance to win a gift card. “There is never a better way to show care for our aging population than in acts of kindness,” says Bryant. “Show us your act of kindness for a senior in Longmont by snapping a photo, then send it to us and you will be entered to win a holiday shopping card for $100.”
Wyatt’s Wet Goods, Longmont’s largest retail liquor store, participates in charitable work throughout the year, with a few crucial events dotting the November and December calendar. “Wyatt’s Wet Goods is family owned and operated,” says Matt Haynes with Wyatt’s Wet Goods. “We strive to be a part of the Longmont community by contributing to local nonprofits. We take our presence in the community very seriously, and aim to not only provide excellent service but to support our local community.”
A Woman’s Work, which supports women in need in the St. Vrain Valley, will operate a donation-based gift-wrapping table in the store during the holidays. Other initiatives at Wyatt’s during the holidays include a Coat Collection box; a Crown Royal bag collection box to support the troops; and the Longmont Humane Society (LHS) Giving Tree, where shoppers can grab an ornament that provides them with a way to support the LHS. Beyond the holidays, Wyatt’s Wet Goods continues to provide unique opportunities to support your community. “Join us for our Rare Whiskey Auction in February as we try to top the $55,000 we raised for Pearl Group, Veterans Community Project and Skyline Kiwanis in 2023,” says Haynes.
Your calendar may already be full of indulgent holiday celebrations, but be sure to find some time and space for giving back. These amazing local businesses make it easy to enjoy your holiday season while ensuring your neighbors are cared for as well.
By Emma Castleberry, Longmont Magazine